The Big and Tall Blues

While I am pleased to see that “curvy” (plus-size) women are being featured in clothing and retailer ads on TV, and encouraged to accept – nay, celebrate – their figures, I have noticed a certain lack.

Where are all the plus-size men?

Well, we all know the answer to that. They’re on TV commercials as the butt of every joke, the loser in every office, the fall guy in every set-up. Or they’re dancing in a manner destined to spark derision. (Never mind that Drew Carey proved on the intro to his sitcom that hefty guys can bust a move.)

But in clothing commercials or ads for retailers that carry clothing? Nary a big guy to be found.

It should be noted that this merely reflects the reality of shopping. If a store has a “big and tall” section, it usually caters to tall and defines “big” as topping out at 3X (and those are always sold out, which should tell retailers something).

Then there are the b-and-t shops, which charge a hefty (sorry) premium for larger sizes. C’mon, it’s not like a few extra inches of fabric costs that much. If shoe manufacturers can afford the extra leather, canvas, or whatever for wide sizes, why do larger Dockers cost $50-75? (And that’s the last time I shopped. It could be even higher now.)

And while we’re on the subject, think of the difficulty I had finding a stock photo to illustrate this post. What I got when I searched were images of Santa; rednecks with shotguns; and men eating giant, dripping burgers or pizza. (Most of them had beards, too, which apparently are correlated with weight in someone’s mind.)

But let’s get back to real life. The plus-size men I know don’t even have a clue where they can find underwear that fits. They go from Target to Penney’s to Sears, only to find a dearth of options. It’s like large men are being urged to go commando. And if they do find undies that fit, they invariably are plain white. (Though this is a flaw in women’s undergarments as well. What, do you run out of flowers and stripes at size 10?)

What does this leave? Internet shopping, of course. And the price and selection problems persist there as well. At least women have sites like eShakti where we can have fashionable styles tailored to our dimensions, at only a nominally higher cost, and can find ready-made plus sizes in flattering and diverse designs (and by flattering, I don’t mean just vertical stripes).

Wait. Where was I? Oh, yes. Plus-size men’s clothing. The men’s rights movement has appeared not to have noticed the lack of clothing choices and the insulting ads, being more vigilant about custody decisions and uppity feminists, but they perhaps ought to take a lesson from the women who are working for body-positive fashion choices.

Until large men (let’s be clear here – fat boys https://www.youtube.com/watch?v=QkTJTAS7ePE) get aware and vocal about their limited choices, unequal representation, and demeaning depictions, they will have to live with the choices that the fashion and retailing industries give them. And that’s a meager diet.

I have known, and admired, and lusted after large men. I just wish they had something decent to wear.

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